On this episode of Play by Play with Jesse Coleman, Jesse sits down with shooting coach and trainer Briana Garza to talk about her incredible journey in the basketball world. Briana shares how she built her organization from the ground up, traveling across the country to work with youth and adult athletes while helping players elevate their shooting and confidence on the court.
The conversation also dives into innovation and the future of basketball development as Briana discusses her new AI shooting app designed to help shooters, coaches, and parents better understand mechanics, track progress, and improve performance through technology. From entrepreneurship and coaching to the evolution of player development, this is an inspiring episode for athletes, trainers, and basketball fans alike.
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